THE LAUNCH

A promotional campaign designed to generate hype for the 2023-2024 football season. 

Spotlighting a new football program, community members were welcome to get a glimpse of 
the Wisconsin Badger football team during a unique practice and scrimmage event. 

Working with a  variety of teams, I developed full-system motion graphic promotions, sponsor takeovers, and concession menus that maintained a consistent look with pre-established event branding. 

The event successfully encouraged an increase of season ticket sales from the previous year.

THE LAUNCH
- Concession Menu Boards -
THE LAUNCH
- Kids Combine -
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